I-Connect007 Editor’s Choice: Five Must-Reads for the Week


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We’re seeing an increase in optimism as more people are vaccinated and states under lockdown begin flipping open their shutters. This positive outlook is spreading, albeit slowly.

There’s a lot going on in the industry, and we see this reflected in this week’s Top Five picks. One contributor makes the case for another Roaring Twenties, this time led by Industry 4.0.  IPC APEX EXPO is making a big impression, even virtually, as the top technical papers are announced. North American PCB numbers are up year-on-year, but with a caveat. Siemens EDA has a new website that unifies the different organizations under one umbrella. And columnist Christine Davis shares a story in which one customer left her with “nothing to lose, and everything to gain.” You may find yourself cheering for Christine as she goes “Network” on a customer that keeps ghosting her.

Best Technical Paper at IPC APEX EXPO 2021 Selected
Published February 25

IPC APEX EXPO gets under way, virtually, in 10 days. In the meantime, let’s congratulate Sarah Czaplewski, Roger Krabbenhoft and Junyang Tang of IBM for taking home the Best Technical Paper award for “Signal Integrity, Reliability, and Cost Evaluation of PCB Interlayer Crosstalk Reduction.” The paper will be presented on March 11; you know that designers and design engineers will love this.

Her Voice: Nothing to Lose and Everything to Win
Published February 24

The number of views that an article gets in the first 48 hours are a great indication of its “magnetism.” If an article takes off in the first two days, we know that readers were moved as much by emotion as job-related curiosity. This SMT007 column by Christine Davis lifted off like a rocket; I can picture all of our readers cheering when she slams down a file folder and asks a customer to explain what the hell is going on. This is definitely a hot column.

Siemens EDA Launches New Home Website
Published February 23

Siemens EDA has a brand-new website, https://eda.sw.siemens.com, marking the official end of the Mentor name. Siemens EDA, formerly Mentor, A Siemens Business, is now part of Siemens Digital Industries Software. We’ll all have to stop calling the company Mentor, but knowing my colleagues in the industry, that probably won’t happen overnight.

Predicting a ‘Roaring Twenties’ Innovation Boom
Published February 24

The decade didn’t start off too well, but freelance writer and supply chain specialist Hailey Lynne McKeefy believes that we may be about to experience years of growth and innovation. As the pandemic subsides and Industry 4.0 and smart processes take hold, are we due to experience the Roaring Twenties 2.0?

North American PCB Shipments Up 4% in January 2021
Published February 26

We have some good news and some bad news about January’s North American PCB shipments: They’re up 4% over the same period a year ago, but down 16% from December. As IPC’s Shawn DuBravac explains, some of this slowdown is due to the semiconductor shortage. I think we’re due for an uptick in the next few months!

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I-Connect007 Editor’s Choice: Five Must-Reads for the Week

01/20/2023 | Andy Shaughnessy, Design007 Magazine
We’re in the middle of show season, and it certainly “shows.” Thank you very much. I’m here all week. Don’t forget to tip your wait staff. This week, we published a variety of articles, columns, and news items, and much of it centered on trade shows. Technical Editor Dan Feinberg brings us a report from CES 2023. IPC announced the winners of the Best Technical Paper awards for IPC APEX EXPO 2023. And we have an interview with Altium’s Rea Callender about the company’s educational efforts at APEX and around the globe.

I-Connect007 Editor’s Choice: Five Must-Reads for the Week

01/06/2023 | Andy Shaughnessy, Design007
The youngsters are back in school, and we’re all back to work. The water is back on for most of us in Atlanta; when temps dropped down to 8 degrees Fahrenheit, our pipes started bursting left and right. After a Christmas dinner with no water, I have a new appreciation for H2O. It’s been a busy week, and we published a variety of articles, columns, and news items. In this week’s top five, we have news about the market in Southeast Asia, a look at what the CHIPS Act really entails, a deep dive into CMMC, and a peek at how printed electronics developers are using flexible circuit concepts to facilitate PEC. We also say goodbye to a Top Gun PCB designer who left us way too soon.

Designing a Sustainable Future

12/29/2022 | Andy Shaughnessy, Design007 Magazine
While it may be traditionally considered a PCB fab and assembly show, IPC APEX EXPO is quickly becoming a destination for PCB designers and design engineers. Flipping through this year’s schedule, I counted 15 Professional Development and Technical Conference classes that focus on PCB design, as well as several fabrication classes that many of you should probably take. I checked in with Carlos Plaza, IPC’s senior director of educational development, to discuss the organization’s drive to present more PCB design curriculum at the upcoming show and how the show can give designers the tools they need to overcome the many challenges currently facing the industry.



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