IPC APEX EXPO 2020 Attendees Speak: Sheryl Long

Reading time ( words)

Nolan Johnson: What have your impressions been of IPC APEX EXPO 2020?

Sheryl Long: It’s a great place to see our customers and other friendly faces. The traffic has been a little slow this year, but it’s a great place to meet everybody at one spot and to get together and talk about what’s going on in the industry.

Johnson: What seems to be the attitude of the people attending?

Long: The coronavirus situation has put a lot of people at risk and is affecting some business, but everyone’s attitude is good and upbeat. The economy is doing well.

Johnson: What are some of the challenges that IPC APEX EXPO may be facing?

Long: Competition from other trade shows, such as DesignCon. Having competing shows in future years will be tough. Especially for companies that aren’t big enough to send people to both of them, they will have to pick and choose which ones they want to be at. And a lot of times, people like to be where the designers are.

To read this original interview, which appeared in Show & Tell Magazine, click here.

07/05/2022 | I-Connect007 Editorial Team

What is design with manufacturing and what does true DWM look like in operation? In this interview, I-Connect007 columnist Dana Korf explains what it will take to achieve total communication among all the stakeholders in the PCB development cycle. He also stresses the need for everyone involved in PCB design and manufacturing to stop making assumptions, even at the risk of being labeled as “that guy” who asks too many questions.

04/13/2022 | Andy Shaughnessy, Design007 Magazine

While at IPC APEX EXPO, I stopped by the Altium booth to visit with Rea Callender, vice president of education at Altium. Rea shared information about the company’s recent design competition for students around the world, as well as a new curriculum that is drawing interest from some unique locations.

03/30/2022 | Andy Shaughnessy, Design007 Magazine

For our March issue of Design007 Magazine on planning your design education, we spoke with Bill Brooks of Nordson ASYMTEK, a long-time PCB designer, CID instructor, and fantastic sculptor. He is also one of the first to ever teach standalone PCB design courses in a college. After he earned his certification to teach the IPC CID workshops, Bill served as an adjunct instructor at Palomar College near San Diego, teaching beginning and advanced PCB design classes for 10 years. I asked Bill to share his thoughts on setting up a PCB design education career plan, and the need to stay on top of your game as a PCB designer.